Your Business Can Reach Every Home in Your Neighborhood
Every Door Direct Mail (EDDM) is a cost-effective service for small businesses service from the USPS. It lets you deliver your postcards to every address in an entire mail carrier route for a discounted postage rate.
You can define your target delivery area and choose to deliver to a specific Orange County neighborhood, city or zip code. For example, you could target neighborhoods in Rancho Santa Margarita with household incomes $120,000+. Further, EDDM is much cheaper than sending to targeted mailing lists that you have to buy.
![Samples of real estate and home improvement EDDM postcards](https://www.ocmarketingconnection.com/wp-content/uploads/2022/09/EDDM-postcard.jpg)
Samples of real estate and home improvement EDDM postcards
What Are the Benefits of EDDM
EDDM mailings are perfect for small businesses with limited marketing budgets. Just pick the Orange County neighborhood you want to target and a USPS mail carrier will deliver your postcard to every address on their route.
- You don’t need a mailing list. EDDM mailings are sent to every address on a mail carrier’s route in a defined geographic area. No names or addresses are needed, so you don’t have to buy or rent a list.
- You don’t need a postage permit. EDDM Retail is the most popular option for small businesses. You can mail up to 5,000 pieces a day per zip code and you do not need to purchase a postage permit.
- It's much cheaper than targeted direct mail.
What kinds of businesses benefit from EDDM Postcard Mailers?
Many types of businesses do very well with postcard mailings delivered to every residence in their area. In particular, these types of businesses can benefit from EDDM:
- Realtors and brokers
- Construction, landscaping and home improvement companies
- Retail Stores
- Pizzerias, coffee shops and bakeries
- Auto Repair
- Gyms
- Salons and Spas
- Churches
- Dry Cleaners
- Moving & Storage
- Pest control
These businesses can do really well with EDDM because the mailers blanket every single home in any neighborhood you want to reach.
What Postcard Sizes are Available?
The most popular postcard sizes for EDDM mailings are 6.5”x9”, 6”x11” and 9”x12.”
How Do I Get Started?
Contact me to help you design and send your EDDM postcard mailing now.
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